On-Camera Makeup for Men

After yesterday’s blog on makeup for women, I received many emails from men wanting to know whether they should wear makeup on-camera. YES!

Never fear– you don’t need to buy a liquid foundation. You need some type of powder (pressed or loose) that will keep the shine off your face. It’s a fact that we all sweat under hot camera lights, so you need something to prevent that sheen of sweat from forming on your upper lip, forehead and/or nose. (And if you’re bald, you might need to dust some powder on top of your head.) Laugh all you want, but you’ll thank me later when you don’t look like the anchor in Broadcast News with flop sweat.

What Should You Buy?

Your options run from loose powder to pressed powder. The loose powder is usually packaged in a round container. The pressed powder will be found in a compact. If you can, try to find a shade that matches your skin tone. If that’s too difficult, look for translucent powder that doesn’t add any color. It’s sheer and just absorbs moisture.

One word of warning– the loose powder tends to be messy. It can get all over the place if you shake out too much. A compact is much easier. It comes with a powder puff or sponge and all you do is swipe your puff over the pressed powder. Then pat the powder puff all over your face. Voila! You’re ready for your close-up.


If you’re shopping in a drugstore, try NYC, Physician’s Formula or Coty Airspun for loose powder. For pressed powder in a compact, try Cover Girl or Maybelline. Both are available in a wide variety of shades.

If you’re willing to spend a little more money–and you are brave enough to walk into a MAC makeup store– I highly recommend their Studio Fix Powder Plus Foundation. It’s marketed as an on-camera makeup for men and women.

Final Note

Remember, if you choose an on-camera makeup that adds color to your face, you will also need to put makeup on your neck. Otherwise you’ll have have this terrible two tone look i.e. a darker face and a lighter neck. Both your face and neck should be the same shade.

In Case You You Missed It

Here’s our on-camera makeup for women blog.

If you are interested in more tips, check out our other on-camera blogs.


If you would like more information about our media training or on-camera coaching services, please contact us. We would be delighted to discuss all of your training needs.

Ways to Work With Us

While we are based in Chicago, we often travel to both coasts– and everywhere in between– to work with our executive clients. We also offer online coaching for those who prefer to work with us remotely.

Coaching You To Be On Message…. On-Air, In-Person and Online.”